Jun 12
21
5 Steps to a Successful Social Media Marketing Campaign
For years clients and friends have always asked for the key to successful Internet marketing campaigns. And with Social “Media” Marketing, coming on strong; once again I’m being hounded for the secret to successfully developing and launching a social marketing campaign (note I do use the phrase social media marketing as social marketing is all encompassing and in essence is the old word of mouth marketing that has existed for thousands of years).
So for all of you who’ve been asking for a the secret to a successful social marketing campaign here it is in a nutshell.
- Know your customers;
- Find out where your customers and potential customers like to hangout (on-line & offline);
- Discover what motivates your customers;
- Create effective copy that will motivate and engage your customers to your call to action;
- Build a easy to use mechanism (on-line or offline) for your customers to give you their money;
That’s it! Five simple steps and you can sit back and watch the money roll in. Of course the actual execution of these 5 steps takes: experience, knowledge and hard work. What you didn’t think I’d give away that?
Jim Hedger
Jim Hedger is an organic SEO and digital marketing specialist. Jim has been involved in the online marketing industry since 1998 and a SEO since 1999. Best known as a broadcaster, interviewer, content writer and search industry commentator, Jim is a frequent conference speaker and organizer. He hosts the search focused radio show Webcology on WebmasterRadio.FM and is a WebmasterRadio.FM conference interviewer. Jim brings a wealth of knowledge, experience, passion and creative thinking to each project. Preferring a teamwork approach, Jim strives to inform and train his clients and their staff to run and maintain their own search and social media efforts.
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