Training Services

Digital Marketing Seminars and Workshops

Search Engine Optimization is a series of technical best-practices combined with market research and communication skills. Similarly, Social media engagement is the establishment and fostering of the relationship between a business and its clients.

Most of the long-term hands-on work involved in search and social marketing should be conducted by in-house staff but there are years of knowledge your staff needs to represent your business and brand online.

Digital Always Media provides in-house training and distance learning services for clients who want to improve or sustain their digital marketing efforts. From on-site training sessions to distance learning workshops, DAM can provide your staff the tips, tools, techniques and knowledge necessary to succeed in the search and social media marketing environments.

Intensive Inhouse Training

Digital Always Media will bring our knowledge and skills to you and your staff in our 1 – 7 day training sessions. Each training session is custom made to suit the needs and goals of each client.

  • 1 day – 1 week of sessions
  • Tailored sessions cover SEO, Paid Search Marketing, Search and Social Analytics, and Social Media Engagement Marketing
  • Sessions include a mix of classroom lecture and hands-on working materials
  • Session Topics include:
    – Planning a Search Marketing Campaign
    – Keyword Discovery and Analytics
    – The Basics of SEO
    – Advanced SEO
    – Content Creation
    – Information Architecture
    – Usability and Accessibility Concerns
    – Landing Page Development
    – Using and Understanding Analytics
    – A Short History of Search
    – Writing for Search Engines
    – Social Media Analytics

Intensive Distance Learning

Digital Always Media is able to bring our training to your team via the Internet in a series of 1 – 4 hour live and interactive training sessions. Each remote training session is customized to fit the needs and goals of the each client.

  • 1 hour – 4 hour long session modules
  • Tailored sessions cover SEO, Paid Search Marketing, Search and Social Analytics, and Social Media Engagement Marketing
  • Sessions include a mix of virtual-classroom lecture and hands-on working materials
  • Session Topics include:
    – Planning a Search Marketing Campaign
    – Keyword Discovery and Analytics
    – The Basics of SEO
    – Advanced SEO
    – Content Creation
    – Usability and Accessibility Concerns
    – Landing Page Development
    – Using and Understanding Analytics
    – A Short History of Search
    – Writing for Search Engines