The business of the world has been interrupted for the past few months by the Covide19 pandemic. As we move through the crisis the business of the Internet continues. The Internet is likely to be the most stable business environment for the foreseeable future. For small businesses that were already struggling in the brick and […]

Originally written for Brand Labs Insights. Here’s a short snippet. In some ways, a core update might just be routine improvement and maintenance. Google is constantly working to produce more accurate search results that better fit the needs, wants and realities of users. For example, in the autumn of 2016, Google noticed that over 50% […]

Negative SEO Attack – More Googly Advice Air Date: June 13, 2019 SEOs agreeing to be disagreeable… A question from a Google forum about negative SEO gets extremely negative for the person who asked the question and the people trying to answer it. The matter gets more complicated when John Mueller jumps in suggesting most […]

Re:Naming the Update CshelFish Air Date: June 6, 2019 Today was the 75th anniversary of D-Day. We started the show remembering the effort it took to defeat the Nazis and bring generations the benefits of freedom and stability. Monday June 2 was Catfish Comstock’s birthday. Catfish has been an SEO who has been a contributor […]

Canada Issues Summons for Zuckerberg – Explaining the Wix SEO Challenge Air Date: May 30, 2019 Though CEO Mark Zuckerberg himself appeared before a congressional committee looking into the role Facebook played in the 2016 US election, Facebook has declined to appear at an interparliamentary committee made up of representatives from the UK, Australia, Canada, […]

Google Drives News Traffic – Guest Brian Massey Air Date: May 16, 2019 Kristine Schachinger cohosts as we talk through a slew of news about search and social. Topics included: Google accounts for nearly half of all external referral traffic (traffic from mobile platforms and apps) to news sites. Search delivers over 25% of all […]

Chromium Google Evergreen – Info from Google I/O Air Date: May 9, 2019 This week we cover information coming out of Google’s annual developer conference, Google I/O. The biggest announcement is Googlebot is now rendering for Google’s new browser Chromium which means it can detect and deal with most incidents of JavaScript. That means Googlebot […]

Airdate: May 2, 2019 – Mark Zuckerberg gave a presentation at Facebook’s F8 conference suggesting FB owned WattApp is being redeveloped as an ecommerce platform for web shops. Google appears to be using its AI to answer questions predictively. Using information from previous answers and from Google My Business data, Google is suggesting new questions […]

Airdate: April 25, 2019 – Canada’s federal privacy commissioner is taking Facebook to court after an investigation found it had violated numerous privacy laws by failing to protect Canadian users’ personal information. Lime electric scooters have been pulled from the streets of Brisbane Australia after hackers reprogrammed the scooters to talk dirty to users. “Please […]

Airdate: April 18, 2019 A twitter spat between Rand Fishkin and Danny Sullivan demonstrates the continued tensions between SEOs and the search engine’s spokespeople. This dispute was over link attribution to sources quoted by websites like news organizations Let your Blackberry messenger contacts know you’re not being rude it’s just that nobody is supporting the […]

Airdate: April 4, 2019 Google continues to have issues with search console data Googlebot renders pages differently than browsers like Google’s Chrome do. This is a problem for webmasters because we only have Chrome and other browsers to use to examine websites. Martin Splitt from Google confirmed at SMX Munich the rendering engine Google uses […]

Think Big. Think Big Blue – Try to imagine practicing SEO in an almost infinite working environment, one that has its own positronic brain. We had a special guest, Keith Goode, one of the SEO team at IBM on the show. Keith talks about SEO as a harbour pilot talks about bringing massive cargo ships […]

Facebook was forced to acknowledge it had, for years, stored hundreds of millions of user names and passwords in a simple, unencrypted text file. The admission came after cybersecurity writer Brian Krebs reported on it. Facebook’s Pedro Canahuati said the discovery was made in January as part of a routine security review. While the logs […]

Google released a significant algorithm update on March 12, a week after the recent Pubcon conference in Fort Lauderdale, Florida. The last time Google made a major update directly after a Pubcon conference was held in Florida was November 2003 and the update was aptly named Florida by Brett Tabke and the WebmasterWorld community. Naturally, […]

Does Google use Click Through Rates (CTR) as a ranking signal? It’s a good question requiring a completely indirect answer. Goodbye property sets and hello domain properties much more A busy week in search brings another news round-up on Webcology.