Google and the Right to be Forgotten and Facebook Experiments with User Emotions Air date: July 3, 2014 debuted on October 25, 2007. Since then, Dave Davies and I have done 300 episodes, the vast majority of which were recorded live-to-podcast as they were webcast at /. That’s 300 Thursdays over nearly seven years. 300 […]
Much has been written about benefits of social interaction with peers and customers on Twitter. Relatively little has been written about how powerful a tweet by a recognized brand can be or how overrated they can be. Many people involved in social marketing seek out key influencers just in hopes of having them retweet or […]
Google to Switch to Universal Analytics Air date: June 26, 2014 Alan K’necht, partner at Digital Always Media, discusses how Google is switching from Google Analytics to Universal Analytics, and what business owners and digital marketers should be doing about it. Plus, Google to remove author images from search results, Bing’s Duane Forrester says adding schema […]
Canadian Courts, Google and Privacy Air date: June 19, 2014 The Supreme Court of British Columbia leveled a ruling instructing Google to remove a listing from its global index. The Supreme Court of Canada upholds Internet user’s right to privacy. Also, Amazon’s Fire Phone, SEO advice on Google and 302 redirects and YouTube to delete […]
DSKNECTD: How Technology Changes The Way We Interact; World Cup Fan Roundtable Air Date: June 12, 2014 In the first segment we interview writer and director Dominic H. White on his newly released motion picture DSKNECTD. We discusses  the various ways technology may be profoundly changing the way we interact with others, and also discuss […]
Interview with Spy-Fu CEO Mike Roberts – Panda 4.0 Air Date: June 5, 2014 With 28% of webmasters saying they were somehow penalized by one or more versions of the Panda update (we’re at 4.0 now), Jim and Dave discuss Panda and penalties. We also cover how Google ranks web pages that have no incoming […]
Understanding Bitcoins and Google’s Driver-less Cars Airdate: May 29, 2014 Jim interviews Stephen DeMeulenaere, founder of Complementary Currency Resource Center, about the digital currency Bitcoin. Jim and Dave also learn about Google’s testing of self-driving cars. Podcast: |
Airdate: May 22, 2014 Jim and Dave have a fun-filled week discussing the leak of 145,312,663 unique records from Ebay. They discuss the winners and losers of the recent Panda 4.0 update, and welcome special guest Colleen Hardwick from PlaceSpeaks who wows our hosts with her knowledge of Data. Podcast: |
Airdate: May 15, 2014 Jim reports from location while presenting at ClickZ Live Toronto and addresses the growing Pay To Speak rumours and how it will affect the industry. We also get an account of the Keynote speech from Kristine Stewart where the Former EVP of CBC discusses how Twitter fits into the Marketing Ecosystem. […]
“Will Data Save Marketing?†with , Vice President and General Manager, Lenovo Corporation In a world that is increasingly digital, shelf lives of marketers will be tied to their ability to constantly experiment and measure effectiveness. The advances in technology (big data, mobile, data management platforms, etc.) coupled with the digital footprint left by customers will […]
Tools are crucial for SEOs, and there’s no shortage of good ones to choose from, ranging across the spectrum of SEO activities, from competitive intelligence and content analysis to post-click analytics tools. In this session, our panelists talk about their favorite SEO tools, how they use them and why they chose them over alternatives. Moderator: , […]
You’ve got questions. They’ve got answers. Come to this PowerPoint-free session, where representatives from Google and Bing answer questions on all things SEO. Moderator: , Founding Editor, Search Engine Land () Q&A Coordinator: , VP Search Strategies, Homes.com / For Rent Media Solutions () Speakers: , Sr. Product Manager, Bing () , Webmaster Trends Analyst, Google ()
Links. Structured data. Authorship. Social sharing. Quality content. There are thousands of “signals†that the search engines take in, then weigh up. What do SEOs who study the data think is growing in importance? What should you focus on? Attend this session and learn what you should be focusing on long-term to drive your results, […]
Google retooled its search engine a few months ago, introducing a new system called “Hummingbird†that moves beyond keyword search and into “entity search.†At this session, you’ll learn the difference between entity vs. keyword search on both Google and Bing, and how SEOs can – and should – take advantage of this change. Moderator: , […]
We’ll kick off the SEO track with a deep-dive examination of search ranking factors that are influencing results. What’s on the rise; whats on the decline; what still works? Our panelists parse the data and focus on the key elements that deliver maximum SEO success. Moderator: , Founding Editor, Search Engine Land ()Q&A Coordinator: , VP of […]