Big Data Uncovered: How to Gather, Analyze, and React to New Customer Behavior

You may not know it yet, but your greatest asset is not your product; it’s your customer relationships. Your data is what offers insight in the minds of your customers. As a marketer, you need to foster lasting connections with consumers and truly quantify the ROI of your initiatives.

To use big data effectively, you must combine the science of data analysis with the art of relationships. This session will help you get started and show you which approach is right for your company.

• Moderator:
  , Founder, Engine Ready

• Speakers:
  , CEO, BusinessOnline
  , CEO, Didit

Jim Hedger

Jim Hedger is an organic SEO and digital marketing specialist. Jim has been involved in the online marketing industry since 1998 and a SEO since 1999. Best known as a broadcaster, interviewer, content writer and search industry commentator, Jim is a frequent conference speaker and organizer. He hosts the search focused radio show Webcology on WebmasterRadio.FM and is a WebmasterRadio.FM conference interviewer. Jim brings a wealth of knowledge, experience, passion and creative thinking to each project. Preferring a teamwork approach, Jim strives to inform and train his clients and their staff to run and maintain their own search and social media efforts.

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Posted in Alan K'necht Conferences by Jim Hedger No Comments Yet