A/B Testing with Alan K’necht – Backyard Analytics Episode 6
Learn about the methodology and how to conduct A/B tests. In this episode Alan explores A/B testing for digital marketing effort with the analogy of how lettuce grows different in different parts of his garden.
https:///clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&youtu.be/uZIUI-_LpMc
Moore’s Law Accelerated by IBM, Google Updates the “Do Not Ask For Links” Advisory, and more…
Air Date July 9, 2015
- Moore’s Law !
- Google updates “Do not ask for linksâ€
- The Right to be Forgotten ?
- The Loathsome get loathsomer as HackingTeam hack-ware of terrorists
- Who the Hell is ?
- Google My Business pages might be deactivated
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Seasonality with Alan K’necht – Backyard Analytics Episode 5
Learn how to correctly measure and use historical analytic data for evaluating any potential seasonal impact on your Key Performance Indicators (KPI).
https:///clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&youtu.be/Y1AJQAbrB4s
Annotations and the Art of Analytics – Backyard Analytics Episode 4
How to annotate and what you should be annotating so you can make sense of your analytic data 1 week, 1 month, 3 months or more from now. Alan K’necht covers the importance and what types of information must be captured and annotated to better understand your digital analytic reports.
https:///clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&youtu.be/DY3gHTTkvv4
Big Data Flies Under the Rainbow Filter and, Yahoo Going Google over Bing
Air Date: July 2, 2015
- Facebook’s, big data, and the effect of Facebook’s Algo
- Search Partners for Bing Paid Search Listings
- e Search Results in bid to replace Bing
- Want to Compare Sites In Google Search Console? .
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Data Sampling and the Healthy Lawn – Backyard Analytics Episdoe 3
In this episode of Backyard Analytics. Alan K’necht explores the concept of “Data Sampling” buy trying to estimate how many blades are in his lawn and how many blades per square foot represent a healthy lawn. Learn how to calculate how many blades of grass on a football field through data sampling.
https:///clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&youtu.be/ufjiQBgs8Kg
The Grass is Always Greener, aka: Comparative Analytics – Backyard Analytics Episode 2
In this episode Alan K’necht explores the concept of “Comparative Analytics” with the notion that the grass is always greener.
https:///clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&youtu.be/cb1nj4FoX10
How Facebook Sees You and Matt Cutts Gone More
Air Date: June 25, 2015
A fun gumbo sorta show covering everything but the horses we rode in on.
- Matt Cutts ExtendsÂ
- Facebook can  with 80% accuracy, even if your face is obscured or covered. Forget privacy. That’s so over.
- ICANN Wants to
- Jim Hedger talks to co-host Dave Davies about a story about Stephen Hawking suggesting philosophy is dead in a digital age explaining that it’s like when Vroomfondle and Majikthise, representatives of the Amalgamated Union of Philosophers, Sages, Luminaries, and other Professional Thinking Persons confronted about answering the ultimate question about life, the universe, and everything.
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Key Performance Indicators and Tree Growth – Backyard Analytics Episode 1
Alan K’necht finds inspiration in all sorts of places. In this episode, he explores the concept of Key Performance Indicators “KPI” and relates to the growth of trees.
https:///clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&youtu.be/6ieukwQ7yjY
KPIs on a Rainy Sunday – The Start of Backyard Analytics
This is Periscope broadcast set the idea for Backyard Analytics. Here Alan K’necht derives inspiration for analytics and Key Performance Indicators “KPI” from a rainy Sunday.
https:///clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&youtu.be/82ZADgi4kKs