Big Data Uncovered: How to Gather, Analyze, and React to New Customer Behavior You may not know it yet, but your greatest asset is not your product; it’s your customer relationships. Your data is what offers insight in the minds of your customers. As a marketer, you need to foster lasting connections with consumers and […]
PubCon Las Vegas Day 2013 1 Keynote By: October 24, 2013: Today’s Pubcon  keynote is by Scott Stratten . is live tweeting it. His tweets are are summarized below.
PubCon Las Vegas Day 2013 1 Keynote By: October 23, 2013: Today Pubcon  keynote is by Google’s . is live tweeting it. His tweets are are summarized below.
PubCon Las Vegas Day 2013 1 Keynote By: October 21, 2013: Today Pubcon kicks off it’s annual Las Vegas conference with a keynote by . is live tweeting it. His tweets are are summarized below.
By: Twitter recently announced that they have made change that would allow people to Direct Message (DM) your account even if you don’t follow them. This change is in the account settings and is disabled by default. Upon hearing about this change I was initially shocked and thought “Why would anyone want to enable this?â€. […]
Social Media Clinic (#smx #32E) Got questions about how to deal with Twitter, Facebook, Pinterest or other social media sites? We’ve got experts on hand ready to take specific questions from the audience. Moderator: , Director of Audience Engagement, Search Engine Land and Marketing Land () Speakers: Clayburn Griffin, Organic Search Director, Catalyst , Director of Social […]
Authorship: Step-By-Step & Troubleshooting Authorship – the ability of a search engine to recognize and associate an author with his/her published work – has emerged as an important ranking factor and a way that search engines combat spam. Our experts will explain how to properly set up authorship to trigger author headshots and related rich […]
Top Social Tactics For Search Marketers (#smx #21A) Integrating your search and social media efforts can dramatically improve results, but where do you start? Speakers in this “speed-round” session will share their favorite authority-building social tips for search, including using Facebook, Open Graph technology, Google+, Twitter and more. Moderator: , Director of Audience Engagement, Search Engine Land […]
Keynote Conversation: Richard Alfonsi, Twitter When events happen in the world, the conversations around those moments unfold on Twitter. Marketing has always been about winning the “now†moment, and Twitter lets marketers be part of those moments the instant they happen because of its live, unfiltered, public, and widely distributed nature. , vice president of global […]
Google is slowly making its revolutionary wearable device available, and some marketers who have had “heads-on” experience with Glass will provide a live demo, and then discuss the ramifications of this new way of interacting with the internet, from how it changes search behavior to SEO implications to all-important privacy concerns. There’ll be plenty of […]