A/B Testing with Alan K’necht – Backyard Analytics Episode 6 Learn about the methodology and how to conduct A/B tests. In this episode Alan explores…
Backyard Analytics Ep. 5 – Seasonality with Alan K’necht
Seasonality with Alan K’necht – Backyard Analytics Episode 5 Learn how to correctly measure and use historical analytic data for evaluating any potential seasonal impact…
Backyard Analytics Ep. 4 – Annotations
Annotations and the Art of Analytics – Backyard Analytics Episode 4 How to annotate and what you should be annotating so you can make sense…
Backyard Analytics Ep. 3 – Data Sampling and the Healthy Lawn
Data Sampling and the Healthy Lawn – Backyard Analytics Episdoe 3 In this episode of Backyard Analytics. Alan K’necht explores the concept of “Data Sampling”…
Backyard Analytics – Ep. 2 – Comparative Analytics
The Grass is Always Greener, aka: Comparative Analytics – Backyard Analytics Episode 2 In this episode Alan K’necht explores the concept of “Comparative Analytics” with…
Backyard Analytics – Ep. 1 – KPIs and Tree Growth
Key Performance Indicators and Tree Growth – Backyard Analytics Episode 1 Alan K’necht finds inspiration in all sorts of places. In this episode, he explores…
Rainy Day Analytics – KPIs on a Rainy Sunday
KPIs on a Rainy Sunday – The Start of Backyard Analytics This is Periscope broadcast set the idea for Backyard Analytics. Here Alan K’necht derives…
The Power of Analytic Audits – A Google Hangout Lecture
A Google Hangout Lecture hosted by Alan K’necht – The Power of Analytic Audits https:///clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&/clork/bons/danf.js?k=0&www.youtube.com/watch?v=MRBPBDbZPrQ Data is the life blood of the modern organization. Next…
The Power of A Tweet
Much has been written about benefits of social interaction with peers and customers on Twitter. Relatively little has been written about how powerful a tweet…
Social Media Measurements – 10 Most Frequently Asked Questions
Social Media Analytics Presentation – PubCon New Orleans 2014 Last week at , Digital Always Media partner, Alan K’necht (@) teamed up with Adam Proehl…
PUBCON NOLA: Social Media Analytics With Alan K’necht and Adam Proehl
is one of the most popular conventions in the industry for obvious reasons. With the joie de vivre of Bourbon Street spilling into the sessions,…
On Google Keyword Data, an open letter to clients
For nearly two years Digital Always Media has been adapting to and lecturing about significant changes in the search engine marketing environment. Our clients and…
Social Media Measurement Hangout
Measuring the Size of Your Social Campfire Earlier today, Digital Always Media partner Alan K’necht and President Michelle Stinson Ross cohosted a one hour, Hangout…
Measuring the Success of a Well Posted Presentation
Measuring the Success of a Well Posted Presentation The evolution of the digital marketing sector has been propelled by free information. Digital Always Media partner…
The Difference a “Period” Can Make
When it comes to web analytics, or any form of digital analytics, the misplacement or absence of a period in the java script tracking code…