Facebook changes the rules again. Many community managers greeted the Facebook contest changes with delight. No longer will Facebook require the use of a 3rd party app to run a contest on a brand’s Facebook page. Likes, comments, and shares can constitute as a valid contest entry. This news isn’t as good as it might […]
Over the last six months, Digital Always Media has worked with , and, to produce a series of video conversations on topics relating to the digital marketing sector. Our latest, recorded yesterday features three extremely clever SEOs, each focused on different types of websites, to discuss the differences between reporting based on traffic volume vs. […]
Measuring the Size of Your Social Campfire Earlier today, Digital Always Media partner Alan K’necht and President Michelle Stinson Ross cohosted a one hour, Hangout discussing how to think about and measure the value of your social media engagements. Joining Alan and Michelle are, Kevin Mullett, Director of Visibility and Social Media at  (@kmullett), […]
You’ve probably noticed that with certain search results, an image of the author appears directly below the link. This is known as Authorship, and is one of the most important elements of Google Plus. In this installment, we’ll look at the easiest way to establish Authorship in Google Plus, and explain why it’s in your […]
Aiming to take the wind out of the sail of Facebook’s announcement of changes to their Newsfeed later today, Google announced three changes to their social media platform yesterday. The most noticeable change is the re-sizing of the Cover Photo button. The photo size can now be up to 2120 by 1192 pixels and in 16:9 ratio […]
Ripples – The New Metric of 2013 Ripples are an interactive feature that tracks how posts or URLs are shared through Google and the Google Plus network. Valuable to both users and marketers, the Ripple feature demonstrates not only what we’re sharing, but how, when, and with whom. Launched in fall 2011, Ripples has stayed […]
The Hangout feature is possibly the most useful and underrated elements of Google’s social platform. Its versatility and ease of use make it ideal for both professional and personal work. For use on computers, tablets or mobiles (through the Google Plus app), there are two functions in the Hangout section to serve your needs: Hangouts […]
The community feature is exactly that – an ability to discover, interact and become a part of various communities in the Google Plus world. With a wide variety of interests and groups to choose from, it’s a great way to increase interactions with others, while learning more about a subject that interests you. If you’re […]
They say it’s an identity engine. Privacy advocates might have problems with the overall plan but the only way to truly organize the world’s information and make it universally accessible and useful is to understand how the world’s information relates to how it is created and used. I realize that statement sounds clunky. When watching […]
The image functions in G+ have many more functions than its social media predecessors. This installation explores the many functions of G+’s Photo section, and shows you how to make the most of it. Â Geo-tagging and location mapping If Exif information is available in your pictures (usually embedded by digital cameras), G+ provides the option […]