Jim Hedger – SEO

SEO for Beginners #1: The Elements – Title Tags

Posted by on September 4, 2012 at 3:45 pm

The Title Tag Element There are four basic areas SEOs are concerned about when looking at your website. The first and most critical of the four is the Title Tag. The title tag is the first piece of information, aside from the URL of the website, a search engine receives when it examines a page. […]

Yahoo! Serious

Posted by on July 16, 2012 at 6:31 pm

Yahoo has finally got it right. After a decade of missteps, mistakes and missed opportunities, Yahoo has finally made a staggeringly good choice. Marissa Mayer, the former head of style and guardian of Google’s minimalist esthetic has left the rainbow pod for purpler pastures as the new President and CEO of Yahoo. She starts tomorrow […]

Webcology Episode #202: More Facebook Ranting; Microsoft Launches Surface; Anatomy of an Internal Link

Posted by on June 21, 2012 at 6:38 pm

More Facebook Ranting; Microsoft Launches Surface; Anatomy of an Internal Link Air Date: June 21, 2012 More Facebook Ranting Microsoft launches Surface, a line of tablet computers running the Windows 8 Pro and Windows RT operating systems Anatomy of an Internal Link. Podcast: |

Webcology Episode #198: FacePalm – The IPO Fallout at Facebook

Posted by on May 24, 2012 at 5:23 pm

FacePalm – The IPO Fallout at Facebook Facebook fallout from Wall Street following its initial public offering. Jim and Dave analyze the past 7 days of declines and discuss the effect on the overall industry. Later, Jim and Dave discuss an article Dave wrote for Search Engine Watch titled . Podcast: |

LiveStream Coverage of #140MTL Conference

Posted by on May 15, 2012 at 10:30 am

Digital Always Media founding partner Alan K’necht is speaking at the in Montreal today. Speaker presentations are being shared live-time using video sharing service LiveStream. The conference is currently underway. Alan is discussing social media measurement in his solo session, “Measuring a Social Media Fire” at 4:05pm eastern. Tune in to virtually attend a conference […]

Coming to Terms – What is SEO in 2012?

Posted by on May 11, 2012 at 2:21 pm

“What’s in a name? That which we call a rose By any other name would smell as sweet.” Romeo and Juliet (Act II, Scene II) There is a debate running in the SEO [inbound marketing, online marketing, search engine optimization, search marketing, sem, smm, website promotion] sector these days about how we refer to our […]

All Ides on Google – An Empirical Culture Shift

Posted by on March 15, 2012 at 3:50 pm

“A soothsayer bids you beware the ides of March.” – Brutus, Julius Caesar: Act 1, scene 2 Google’s former Director of Engineering, James Whittaker, posted a scathing assessment of the company he left on February 2nd of this year on the Microsoft Developer Network blog, owned and operated by his new employer where he is […]

Reputation Management Win for Digital Always Media

Posted by on February 14, 2012 at 11:12 am

Last week we received an email reference from west coast Internet marketer asking if we had experience helping victims of the infamous RipOffReport. (link redacted) We’ve helped a number of clients over the past year dealing with the infection of search results by RipOffReport so we welcomed the reference. Here is the email we received […]

Jim Hedger interviews Neil Pasricha – 1000 Awesome Things

Posted by on June 1, 2011 at 12:41 pm

One of my favourite interviews of all time took place January 22, 2009 in Fort Lauderdale, Florida. One of the co-authors of , Mike Dover, introduced me to Neil Pasricha, author of the blog .

Content is Bank for Creators

Posted by on May 16, 2011 at 3:49 pm

Google’s behaviour drives the practices of the search engine optimization industry. Two years of rapid change in the way Google displays and ranks various types of web documents has put a renewed focus on quality content creation. It is a good time to be a content creator in the search marketing industry. In a world […]