Air date: April 6, 2017 The show covered a wide range of topics including: Personalized Assistant Devices and SEO “The future is PASO (Personal Assistance Search Optimization) – John E. Lincoln. Digital marketers should know where PAs get their information. If you accept the premise that the future of SEO is all about PAs and […]
Sad but not unexpected news in the industry today as the granddaddy of major search marketing conferences, Search Engine Strategies died quietly with no public announcement. Founded in 1999, SES brought search engines and webmasters or site-owners together. For many older members of the SEO community, myself included, SES was the space where they caught […]
The Four Daily Habits of Successful SEOs Air Date: August 11, 2016 Dave Davies and I discuss our own SEO work habits following an article in Search Engine Land by John E. Lincoln titled . Here are John’s four essential habits, with some of our ideas added on. Study (the news like crazy). I generally […]
Google Giveth and Google Taketh Away? Air date: August 4, 2016 It was a busy week in search, at least as related to Google. We had, in no particular order: Google’s possible  of last week’s algorithm update No loss of PageRank for any How Google Treats  in 2016 Singular and plural words can be different in Disavow […]
Machine Learning and Trying to Predict Google Rankings Air date: July 21, 2016 Jim Hedger and Dave Davies speak with JR Oakes, Director of Strategy for , an agency that specializes in online marketing for law firms throughout the United States and internationally. JR wrote a piece in Search Engine Land on machine learning, “”.
WME Training founder David Ogletree on AdWords, Pay per Click, and SEO Air date: July 14, 2016 News round-up: Air BnB taking out of communities –  • WTF? Marketing boom for small businesses with lures or gyms Amazing for augmented reality applications. Will Penguin Ever Launch?  at SE RoundTable Pop-ups as? Coining of a new […]
Is SEO as Dirty as it’s Ever Been? Air date: July 7, 2016 As a technical practice and marketing channel, Search Engine Optimization has built credibility over the years but spammers, poorly trained SEOs, and black-hat practitioners continue give it a bad name. Jim Hedger and Dave Davies discuss a recent article by who wrote, […]
Gaining Demographic Data In Relation to Your Facebook and Email Lists, an Interview with WordStream founder Larry Kim Air date: June 23, 2016 Larry Kim founded WordStream in 2007. He bootstrapped the company by providing internet consulting services while funding/managing a team of engineers and marketers to develop and sell software for search engine marketing […]
Why Would Microsoft Buy LinkedIn? Air date: June 16, 2016 A slow tech week made interesting by a big buy. Earlier this week, Microsoft dropped a cool $26.6Billion on the business focused social network so Webcology opened with the simple question,  Would Microsoft Buy LinkedIn? We followed with stories on: Google report adds the ability […]
Google Removes PageRank from Toolbar, Facebook Instant Articles Plug-in, AMP, and more Air Date: March 10, 2016 New WordPress Plugin Facebook Instant Articles as Facebook announced that Instant Articles will be available to all publishers on April 12, 2016. To increase the number of publishers getting on board with Instant Articles, they have announced their own WordPress […]