Webcology @WebmasterRadio.FM Episodes

Webcology Episode #237: Facebook To Incorporate the Hashtag; Google Panda To Be Integrated Into Search Algorithm

Posted by on March 21, 2013 at 4:21 pm

Facebook To Incorporate the Hashtag; Google Panda To Be Integrated Into Search Algorithm Airdate: March 21, 2013  Jim joins us this week from SMX Toronto to discuss Facebook’s attempt to incorporate the #Hashtag. Jim and Dave also discuss how Google Panda will be integrated into the Search Algorithm (ala Panda Everflux). Podcast: |    

Webcology Episode #236: Google Panda Flux and Facebook Redesigns Timeline

Posted by on March 14, 2013 at 5:16 pm

Google Panda Flux and Facebook Redesigns Timeline Air Date: March 14, 2013 No more Panda Updates as Google integrates Panda into the the general search algorithm as Matt Cutts announced at SMX West. Guest host David Harry joins Jim Hedger to talk about Google and to interview Michele Stinston Ross, co-host of the popular #SocialChat […]

Webcology Episode #234: Effective Strategies for Driving Website Revenue

Posted by on March 1, 2013 at 2:56 pm

Air Date: February 28, 2013 Fun and information packed interview with Evan Weber from Experience Advertising on effective strategies for driving website revenue and the state of affiliate marketing. We also talked about the 2nd anniversary of the Google Panda update, Marissa Mayer and her No Work From Home decree and the possibility of a […]

Webcology Episode #233: Hacker Prevention and Website Privacy, Safety Awareness

Posted by on February 21, 2013 at 5:34 pm

Air Date: February 21, 2013 After the Hacking group Anonymous became the latest victim of a Twitter hack, Jim and Dave explore Hacker Prevention and Website Privacy and Safety Awareness with Josh Dennis of WiredNation and Kristine Schachinger of SitesWithoutWalls. Podcast: |

Webcology Episode #232: Google+: Higher Rankings to Content Tied to Verified Profiles

Posted by on February 14, 2013 at 5:32 pm

Air date: February 14, 2013 This was a fast paced show that covered a lot of SEO ground in conversation. Perhaps the most important part was discussion about Google Chairperson Eric Schmidt’s comments on Google Plus, verified profiles, and ranking advantages. We also talked about comments Yahoo CEO Marissa Mayer made about her disappointment with […]

Webcology Episode #231: Google AdWords Enhanced Campaigns; Pinterest Marketing: An Hour a Day

Posted by on February 8, 2013 at 9:59 am

Air Date: February 7, 2013 This was a truly fun and highly informative show. as Jeff Ferguson From Fang Digital discusses his recent blog post. Jennifer Evans Cario from SugarSpun Marketing tells us about her new book, . In the news, Yahoo! Is throwing Google Ads onto certain Yahoo properties and co-branded sites through AdSense […]

Webcology #229 – The Impact of Facebook Graph Search and 2013 Mobile Trends

Posted by on January 18, 2013 at 4:04 pm

This week’s episode welcomes guests Cindy Krum, CEO of Mobile Moxie and Michelle Stinson Ross to discuss the impact Facebook’s Graph Search will have on business pages and the trends to expect in 2013’s mobile Search. Listen .

Webcology Episode #227 – Google, Privacy and Search Results

Posted by on January 10, 2013 at 5:14 pm

Air Date: January 10, 2013 Jim and Dave followup the Google Privacy and the FTC Anti-Trust Ruling. This was an hour long fun conversation. Dave and I continue our ongoing discussion about the issues surrounding online privacy plus a discussion on keywords and user intent, along with guesses at Google’s intent. Podcast: |

Webcology #228 – The Google Privacy FTC Anti-Trust Ruling Followup

Posted by on January 10, 2013 at 3:57 pm

Jim and Dave followup the Google Privacy FTC Anti-Trust Ruling; They continue their discussion on online privacy plus a discussion on keywords and user intent. Listen to the podcast .

Webcology Episode #226 – What is Google Doing with Google Plus?

Posted by on January 3, 2013 at 5:11 pm

Air Date: January 3, 2013 The Federal Trade Commission closes its antitrust review and announces Googles services are good for users and good for competition. Plus, Jim and Dave discuss as they discuss Google Plus and personal privacy with Kristine Schachinger from SitesWithoutWalls. Podcast: |

Webcology Episode #225 – SEO in 2013, the Old and the New

Posted by on December 20, 2012 at 5:10 pm

Air Date: December 20, 2012 SEO in 2013, the Old and the New as Jim and Dave welcome veteran SEOs, David Harry (Owner and Sifu at SEO Training Dojo), Terry Van Horne (Partner of Reliable SEO and SEO Training Dojo), and 1st year SEO Bria Jordan (Digital Always Media). The group talks about a year […]

Webcology Episode #224 – McAfee Contained; Cutts Account Hacked

Posted by on December 6, 2012 at 5:02 pm

Air Date: December 6, 2012 Jim and Dave discuss the ongoing saga of Software guru John McAfee, who recently suffered two small heart attacks while in detention in Guatemala. McAfee is considered a suspect in the fatal shooting of Gregory Viant Faull, who was shot to death in early November on the Belize island where […]

Webcology #223 – Laura Lippay, Yahoo! and Microsoft’s anti-Google Holiday Shenanegans

Posted by on November 29, 2012 at 5:46 am

Laura Lippay, the new CEO of SEOgadget.com, joins Dave and Jim this week as they discuss whether or not SEO is Dead, incorporating Yahoo! into your marketing strategy, and how Google Penalty Removal won’t guarantee better rankings. For all this and more, listen to this weeks’ episode .

Webcology #222 – Matt Cutts, Mobile Search and Google Penalties

Posted by on November 15, 2012 at 3:45 am

According to a report presented during the Mobile Marketing and Measurement Panel at SES Chicago 2012, 87 percent of search marketers will focus on mobile in 2013. Also, Matt Cutts discusses Google Disavow in new YouTube video, meanwhile a webmaster disavows 100 percent of links and still has Google link penalty. .

Webcology and #CyberSecurity

Posted by on November 12, 2012 at 10:38 am

Last week’s Webcology podcast touched on the future of web security, and the responsibilities we as SEOs have in educating our governments’ in their pursuit of web security. Michelle Stinson-Ross expands on the issue in today’s Search Engine Journal – read the full article .