Oct 14
9
Don’t Leave Your SEO in the Hands of Amateurs – LinkedIn Xpost
Alan published a strong piece at LinkedIn yesterday, “”. In it, he recounts a quick story about a Digital Always Media client who approached us after well-intentioned but poorly informed mistake cost them all their Google traffic. Here is an excerpt from the article.
A company (now a new client) took it upon themselves to implement SSL (switched their website to secured) an SEO technique based on something they had read in August. From what they read they thought it could help with rankings and would drive more organic search traffic from Google.
Result of their efforts was that organic search traffic virtually drops to ZERO both from Google and Bing even the number of times they were appearing in the search results (the blue line in the graphic) bottomed out at below 500.. After 2 weeks of almost no traffic, I got the call to help figure out what was wrong.
To read more of this article, please .