Oct 13
1
Life Beyond Google: Diversifying Your Digital Marketing
Life Beyond Google: Diversifying Your Digital Marketing (#smx #12B)
Google’s making life difficult for SEOs: constant algorithm updates, erosion of SERP real estate, PLAs and the knowledge graph all crowd out organic results. These new realities make driving traffic from other sources a priority. Attend this session for tactics for increasing organic traffic from other search engines, social media, video, and other sources.
Moderator:Â , Editor In Chief, Search Engine Land & Marketing Land ()
Q&A Coordinator:Â , President, Search Influence ()
Speakers:
, Director of Strategic Distribution Services, Magnet Media ()
, Senior Account Manager, 97th Floor ()
, Principal, Coconut Headphones ()
Jim Hedger
Jim Hedger is an organic SEO and digital marketing specialist. Jim has been involved in the online marketing industry since 1998 and a SEO since 1999. Best known as a broadcaster, interviewer, content writer and search industry commentator, Jim is a frequent conference speaker and organizer. He hosts the search focused radio show Webcology on WebmasterRadio.FM and is a WebmasterRadio.FM conference interviewer. Jim brings a wealth of knowledge, experience, passion and creative thinking to each project. Preferring a teamwork approach, Jim strives to inform and train his clients and their staff to run and maintain their own search and social media efforts.
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