Why You Should Care About PageRank; Amazon Plans Their Own Online Advertising

Air Date: August 28, 2014

Believe it or not, there are compelling reasons to care about PageRank.

• Dave and I discuss the meaning of PageRank and how it effects the way Google sees the web.
• Google chairman, Eric Schmidt says unbreakable encryption is coming. (Sounds like he’s got somethin’ to hide eh?)
• Amazon is planning to launch its own online advertising program. Amazon will replace all Google ads. What might this mean for Google?
• Google wins $1.3million from a patent troll
• and, a Google spam patent to reverse engineer local listings

The, “It’s Not What You Think” edition.

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Jim Hedger

Jim Hedger is an organic SEO and digital marketing specialist. Jim has been involved in the online marketing industry since 1998 and a SEO since 1999. Best known as a broadcaster, interviewer, content writer and search industry commentator, Jim is a frequent conference speaker and organizer. He hosts the search focused radio show Webcology on WebmasterRadio.FM and is a WebmasterRadio.FM conference interviewer. Jim brings a wealth of knowledge, experience, passion and creative thinking to each project. Preferring a teamwork approach, Jim strives to inform and train his clients and their staff to run and maintain their own search and social media efforts.

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