Dec 14
4
Webcology #321 – Yahoo On The Rise – Penguin Now Everflux
Yahoo Sees Big Search Bump From Firefox; Google Penguin Will, like Panda, Keep on Running
Air Date: December 4, 2014
Yahoo has seen its market share rise in the US after it recently replaced Google as the default search engine in updated versions of the Firefox web browser. Dave and I discuss the implications of a three search engine market and welcome competition back to the search engine landscape.
We also discuss a handy flowchart published by Janet Driscoll Miller about when a business owner should seek out a consultant.
Lastly, we talk about a video from Google’s John Mueller where John suggests the link quality focused Penguin algorithm has been folded into the greater algorithm. While we might see tweaks here and there, we are unlikely to see another major Penguin update. Penguin is now everflux. Dave and I discuss how this development effects SEO.
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