Webcology #351 – SEM Post’s First Anniversary, Delightful Remarketing

SEMPost Turns 1-Year Old, Delightful Remarketing

Air Date: July 30, 2015

A fun interview show today with special guests Jennifer Slegg and Duane Brown.

  • Jennifer Slegg is the founder and editor of , which celebrates it’s first year anniversary this week. The SEM Post quickly became the practitioner’s daily, the must read for search marketers and SEOs. We invited Jen on to congratulate her and talk about the challenges of covering search over the last year.
  • PPC and Performance marketer Duane Brown from comes on for the last half of the show to outline effective remarketing, a technique he called “Delightful Remarketing” at Mozcon last week. Dave Davies interviews Duane about the points he made during his presentation and draws some cool insights to think about when thinking about a large scale digital campaign.

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Jim Hedger

Jim Hedger is an organic SEO and digital marketing specialist. Jim has been involved in the online marketing industry since 1998 and a SEO since 1999. Best known as a broadcaster, interviewer, content writer and search industry commentator, Jim is a frequent conference speaker and organizer. He hosts the search focused radio show Webcology on WebmasterRadio.FM and is a WebmasterRadio.FM conference interviewer. Jim brings a wealth of knowledge, experience, passion and creative thinking to each project. Preferring a teamwork approach, Jim strives to inform and train his clients and their staff to run and maintain their own search and social media efforts.

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