Webcology Episode #246: Google Penguin 2.0, Teens Leaving Facebook, Crackstarter Crowdfunding

Air Date: May 23, 2013

Michelle Stintson Ross sits in to talk about Google’s bad-link chasing Penguin 2.0. We also talk about rumours of teens leaving Facebook.

In our feature segment, we discuss the bizarre Crowdfunding effort to raise $200,000 in order to purchase a cell phone video of Toronto mayor Rob Ford allegedly smoking crack cocaine. Talk about crowdfunding leads to a great conversation about crowd funding and crowd sourcing with the founder of Boca Raton, Florida based co-working facility Caffeine Spaces (and the co-founder of the South Florida-based New Tech Community) Mark Laymon and 17-year-old Jared Kleinert , Founder/CEO of Synergist, a crowdsourcing platform for social entrepreneurs.

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Jim Hedger

Jim Hedger is an organic SEO and digital marketing specialist. Jim has been involved in the online marketing industry since 1998 and a SEO since 1999. Best known as a broadcaster, interviewer, content writer and search industry commentator, Jim is a frequent conference speaker and organizer. He hosts the search focused radio show Webcology on WebmasterRadio.FM and is a WebmasterRadio.FM conference interviewer. Jim brings a wealth of knowledge, experience, passion and creative thinking to each project. Preferring a teamwork approach, Jim strives to inform and train his clients and their staff to run and maintain their own search and social media efforts.

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