Search, as both a business and as a puzzle is getting exciting again. For several years, we have laboured under a monolithic and virtually monopolistic culture ruled by Google and its brilliant but constantly flawed PageRank algorithm. This weekâs announcement of the deal between Facebook and Bing to include social recommendations (or âlikesâ) is likely to force change both at Google and in the way digital marketers market their clientsâ digital assets.
Neutrality is Not a Mobile Concept – Thoughts on Google-Verizon Framework
If the framework agreement Google and Verizon have come up with comes to fruition, the Internet as we know it today might just wither and die away. Google is looking far beyond the Internet as we know it and Verizon wants to take it there.
Integrating Training into Your Interactive Marketing Budget
All too often, clients merely budget for specific components of their on-line marketing budget. It might the cost of hiring an SEO consultant, or for…